Sponsorship Benefits


This will be achieved through:

  • Incorporation of sponsors’ logos in all event communications
  • Generous attendance quotas at the event. In previous years we easily hit the venues maximum capacity of 750 and with the hype and excitement already building in the industry we are confident of easily achieving this
  • National exposure through key media partnership, promotion and reporting
  • Brand association with charitable initiative

What sets Dance for Life apart from other industry events is that it provides a unique and original platform to associate your brand with over an extended period of time. Essentially you will receive brand exposure over at least 8 months from Oct 2019 to May 2020. Your company details will be promoted via our social media pages, our Dance for Life website, a deck of cards included in the dance teams promotional pack, via INDESIGN live and in print, on the night of the launch and main event and through all the industry hype that will be built up in the lead-up to the event, ensuring that brand association value is maximised.

We were overwhelmed with the response to previous functions from the participants and the attendees. The exposure that was generated from the hype and excitement of the participants far exceeded our own expectations and we expect this to be the same with Dance For Life 2020.

Dance for Life will also provide the opportunity for select brands to be seen as socially relevant by aligning with important charitable initiatives. While the company organising this - Haworth - is investing heavily to establish Dance For Life, sponsorship opportunities are being made available in order to maximize industry association exposure and to further improve the event itself through a more substantial working capital investment.